Connected Seekers and what they really want from kitchen appliances
This study explores a key UK homeowner segment - Connected Seekers. A group that embraces connected kitchen appliances and is willing to pay for them.
What's included in this report:
- Who Connected Seekers are
- Their cooking motivations and inspirations
- How cooking appliances can help them meet their goals
- Barriers to adoption and how to overcome them
- Bridging the gap from interest to purchase
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To learn more about the role market research can play in understanding audiences, development of technology and ensuring your product is designed to meet the needs of consumers check out our article on 'technology market research'
What's included in this report:
- Who Connected Seekers are
- Their cooking motivations and inspirations
- How cooking appliances can help them meet their goals
- Barriers to adoption and how to overcome them
- Bridging the gap from interest to purchase
Fill in the form to receive a copy of the full report direct to your inbox.
To learn more about the role market research can play in understanding audiences, development of technology and ensuring your product is designed to meet the needs of consumers check out our article on 'technology market research'